Have you ever applied for a mobile phone plan, and had to answer a gazillion questions? Apart from the usual name, address, and type of plan you’re availing of, you tend to recall being asked if your kidney has any distinguishing marks, not to mention drawing your family’s lineage—from Generation One?
While the last two questions are clearly exaggerated, there are companies that tend to ask clients to answer a barrage of questions even for a seemingly simple product application.
The good news is that you can spare your growing enterprise’s customers from such by making it simple for them to apply for a service or order a product. Remind your order taking service team, for instance, to draft application forms and questionnaires that aren’t too long, yet still manage to get as much information as needed. Not only are lengthy forms a waste of time to fill out, they can likewise make customers think twice about applying for or ordering a product or service.
The key to running an efficient order taking is to balance that fine line of being personal, without becoming too privy to their personal lives.
Simply put, make order taking via a customer call center just that—putting in information in a simple way.
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