We are brought together by a sense of belonging. Do you agree?
Being a part of a group can make us feel like we’re part of something bigger than ourselves. It can provide us with opportunities to connect with others, to achieve our objectives, and to feel safe and secure.
That is why businesses pay a ton of money to create a community for their loyal customers. However, for SMEs that might sound impossible because of the resources needed to create and maintain one.
That is where order taking call centers come in.
Customer behavior and expectations are rapidly changing, and brands must adapt to these shifting preferences or else they will be left behind.
Customers today expect accurate information, prompt service, and dependable solutions from businesses, and they will switch brands if they do not receive them.
Hence, driving customer loyalty is on-top of company focus.
Here is how order taking call centers can drive loyalty.
1. 24/7 Phone Answering Services
Incoming business calls are a highly valuable resource.
Each one represents a chance to provide excellent customer service or gain a new client. To stay ahead of the competition and grow your businesses in today’s competitive business world, many companies enlist the help of call centers to provide round-the-clock phone coverage.
Your customers have jobs and their own business to attend to, so sometimes they will not be able to make a transaction with you on high hours.
In order to build trust, you must be there for them all the time.
Call centers are always available to handle any call overflow during busy times of the day, provide call coverage after you’ve closed up shop for the day, or make calls whenever you need to step into a meeting or focus on the task at hand.
2. Virtual Assistant Services
Order taking services offer all sorts of services and that includes virtual assistance.
With all fairness, anyone with a good internet connection and a strong work ethic can become a virtual assistant. Companies and business owners hire virtual assistants who have a variety of interests and skills.
But outsourcing it to a call center company gives you tons of benefits.
For one, contact centers like Order Taking Philippines connect you with a variety of people that are tenured in the field. And our agents are cheap, they can cost as little as $6 per hour, allowing you to save up to 70% on staffing costs.
In essence, call centers can make it simple for you.
VAs are important because they can handle any type of work, ranging from simple data-entry type tasks to tasks requiring specialized knowledge and experience.
If your customers need to set an appointment with you or if they have questions with your services, VAs can help them immediately. Giving the impression that you are professional and you value your customers.
People like it fast. But they love it even more if the quality of service is high and consistent. Virtual Assistant call centers can do all that for you.
3. Order Tracking Services
Order tracking and status inquiries are two of the most important operations that any company that offers online deliveries should focus on. When customers have complete control over the status of their order and the ability to track it, the business gains more trust and reliability, which helps it grow its brand name.
Order tracking and status inquiry customer service can be a significant addition to your core operations as it also helps build trust.
Let’s face it, it is difficult for you to handle everything on your own while maintaining the quality of services. And one mistake can put all your effort down the drain.
This is when outsourcing order tracking and status enquiry customer support services make the most sense. When you invest in a reliable partner, you can ensure top-notch order tracking services while having one less thing to worry about.
Popular services under it are:
Simply put, customer loyalty is a customer’s willingness to interact with or buy from a specific company on an ongoing basis.
Loyalty can stem from many things, but in general a loyal customer will associate favorable experiences with a brand therefore increasing their likelihood to make repeat purchases with that business.
Loyal customers spend 67% more on products and services than new customers. Even though your most loyal customers only make up 20% of your audience, they provide up to 80% of your revenue.
Because retaining a customer is 5 times easier than acquiring a new one, focusing on existing customers will ensure that they continue to buy from you and spend more over the course of their relationship with your company.
Moreover, here are 5 benefits of customer loyalty for a business:
1. Drive repeat business
Though it may seem self-evident, loyal customers are the most likely to return to make purchases from your company.
They might have a favorite product that they can’t live without, or they might be enticed to try your newest product or service because of previous positive experiences.
2. Increase revenue
Returning customers, as previously stated, spend nearly 70% more money on products and services than first-time customers.
The likelihood of spending more money stems from the customer’s growing trust in their favorite brand over time. In other words, once a customer likes and trusts your brand, they’re more likely to buy in larger quantities.
3. Create brand ambassadors
Customers who are loyal will not only return, but they will also spread brand awareness through word-of-mouth marketing.
Customers who are satisfied are more likely to tell their friends and family about your company and products, effectively advertising and spreading goodwill on your behalf.
Existing customer referrals assist in bringing in new customers, effectively turning your loyal customers into brand ambassadors.
If you want to build a community, it should start with people who are already loyal to yours.
4. Edge against the competitors
Competitors miss out on potential revenue when loyal customers spend money with your brand.
Every dollar spent with you is a dollar that does not go to your competitor. Keep your loyal customers happy with excellent customer service (and a great loyalty program) so they will continue to buy from you rather than your competitors.
Eventually, you will edge out your competitors.
5. Gain valuable insights
Your loyal customers are frequently the ones who respond to surveys and questionnaires sent out by your marketing department.
Loyal customers will gladly share valuable feedback that you can turn into actionable marketing tactics because they like your brand and want you to improve (or stay great as you are).
Imagine the insights you will get for free. You can develop your marketing strategy without spending a single dollar.
Excellent customer service demonstrates to customers that you care.
As a result, these customers will become loyal and purchase from you on a regular basis. Make a connection with your current clients.
They’ll continue to engage with your brand and tell their friends and family about it. Customer loyalty, call center, and true word-of-mouth marketing go hand in hand. And that is how you build a community of loyal customers.
We are Order Taking Philippines, the #1 Order Taking service provider for SMEs.
We are an ISO-certified company with 10+ years of experience in the industry. You can guarantee that behind everything we do is attention to data security.
If you want to know more about who we are and what we do, just shoot us a message.
You can contact us by clicking here.